Guides
learning hub
Lead Content Designer & Project Manager
COMPANY | Pip Decks® are confidence-boosting business toolkits
WORKED WITH | directly worked with the CEO, engineer & publishing team
PROBLEM | users lacked full understanding of product application
SOLUTION | Guides solve user understanding challenges by offering real-life examples, along with tips and extra learning support
Research
Conducted 50+ customer calls, creating journey maps and sorting insights thematically. Research informed Guides' content design and usability, while insights were shared company-wide via customer information cards.